your list is yours
- Subscriber data encrypted in transit and at rest
- Roles on Orchard: writer, approver, admin
- Export your full list as CSV at any time
- Unsubscribes honored across every import
The whole toolkit
you want a list that grows and a send that gets better. here’s the machinery.
Seven capabilities, each shown below in the screen where you will actually use it: an editor that keeps your brand, forms that confirm, sequences you draw, segments that refresh, a pre-send check, subject-line tests and reports written in sentences.
Annual plans from $149 — Sprout, Bloom or Orchard.
01 · seven capabilities
each one built around a morning you actually have
Not a feature checklist. Each capability below names the job it does, the benefit you feel, and where it sits in a normal publishing week.
Saves your brand
an editor that remembers your brand
Drag text, image, product, social and button blocks onto the canvas. Fonts, colors and the footer come from your saved brand kit, so the Thursday issue and the Tuesday note look like the same publication.
Where it fits
Tuesday afternoon: open the Weekly issue template, drop in four stories, schedule.
Double opt-in
forms that ask once, then confirm
Embed a signup form or publish a hosted page in an afternoon. With double opt-in on, each new reader gets one confirmation email before the first issue, so your list holds people who meant to join and your open rate shows it.
Where it fits
Day one: paste the form into your site and watch confirmations arrive.
Draw, don’t code
automations you sketch on a canvas
Start from a trigger, add waits, emails and branches, and see how many readers sit at each step. Welcome series, post-purchase drips and win-backs all use the same few nodes, and you can pause any of them without losing anyone’s place.
Where it fits
Once, on a quiet afternoon. After that it runs while you write the next issue.
Updates itself
segments that sort themselves
Write each rule as one line: opened at least three of the last five sends, clicked in the last 30 days, not tagged Paused. The segment recounts as readers behave, so the long essay reaches the people who finish essays.
Where it fits
Before any send that isn’t for everyone: pick the saved segment, check the count, go.
Last look
a scheduler that checks your work
Pick the audience and a send time, and Jibby runs a short checklist: broken links, missing alt text, a preview line, a plain-text version. Anything unfinished is flagged before it reaches 18,412 inboxes.
Where it fits
Sunday evening: schedule Monday’s 08:30 send and close the laptop.
Let readers vote
subject lines that get tested
Write two subject lines and send each to a slice of the list. After a few hours, Jibby sends the winner to everyone else. You keep the learning: the report notes whether questions, numbers or plain statements won.
Where it fits
Bloom and Orchard plans. Set it up in the scheduler; it finishes itself.
Plain english
reports that read like a note from a colleague
After each send, Jibby writes a short summary: what was opened, what was clicked, what to try next. Opens by hour, top links and deliverability sit on one page, so a dip is easy to explain and a good week is easy to repeat.
Where it fits
The morning after a send, over coffee, before you plan the next issue.
02 · the archive
every send stays findable, comparable, reusable
Campaigns, sequences and drafts live in one list with the numbers beside them. Select two, duplicate the better one, archive the rest, and your best work becomes the starting point for the next.
03 · under the hood
the unglamorous parts, done carefully
A newsletter is only as good as its arrival. These are the things that keep your list safe, your sends landing and your other tools in sync.
sends that land
Orchard adds a dedicated IP and priority support.
keys, not copy-paste
Contacts in, assets in, a note out when a send goes live.
MailchimpDropboxNotionGoogle Drive
GitLabQuickBooksLinearDiscord
04 · what each plan unlocks
the same workspace, more of it as you grow
| Capability | Sprout · $149 | Bloom · $379 | Orchard · $600 |
|---|---|---|---|
| Brand-aware editor | Included | Included | Included |
| Signup forms | Basic | Double opt-in | Double opt-in |
| Automations | — | Multi-step sequences | Behavior-triggered journeys |
| Segments and tags | — | Included | Included |
| Subject-line tests | — | Included | Included |
| Roles and approvals | — | — | Included |
| Subscribers | Up to 1,000 | Up to 25,000 | Unlimited |